The telecommunications industry as a whole has stoodstill for at least a decade. Limited top-line growth possibilities in core markets have created a permanent concern with options for cost reductions. Vendors have helped telecommunications network workers’ cost-reduction efforts with a steady stream of innovations, many aimed at automating tasks that used to require staff interference.
Both systems vendors like Ericsson and Nokia and many sovereign software vendors (ISVs) produce a broad range of task automation mechanisms for telcos related to network design, preparation, forecasting, testing, and adjustment. Numerous tools leverage modern improvements in artificial intelligence and machine learning.
IDC has shown that 63,5% of telecommunication companies make new technology investments for AI systems that help them automate web applications. They also predict that 31.5% of the telecommunication companies primarily focuson leveraging living infrastructure.
Automation doesn’t suggest people will become obsolete, but it does mean a changing workforce. Telcos require diverse skill sets in employees nowadays. Automation will remain key to their success as 5G networks scale and telcos look to a wide range of new services to deliver growth.
Benefits of web automation
Web automation is the idea of giving software robots the ability to perform pre-defined activities on a web browser or web application.
Think of all the daily tasks you do at your desk every day. All these operations can be automated with web automation tools. For instance, web automation examples fill out forms and fields, scraping content from a web page, extracting and transferring data between applications, or even clicking buttons and elements.
Every day, in companies of all sizes, there are situations where automating tasks like these would come in handy.
What can you do with web automation in telecommunications?
- Import contacts into a CRM system from a third-party service
- Test the user experience and order handling of an online shop
- Integrate a web-based ERP system with a document management platform in the cloud
There are various desktop automation tools out there, but let’s talk about web automation using WinTask. Here at WinTask, we make it easy for you to save time and enhance employee productivity. WinTasks’s telecom automation is flexible and easy to scale.
One of the web automation software examples is WinTask Developer. It saves time and increases productivity allowing businesses to automate recurring tasks. Also, there is Runtime that works parallel with WinTask web automation. It helps to run the script generated by WinTask to automate your repetitive tasks.
For advanced users, there is WinTask Pro that can create a stand-alone .exe file that can be run on an unlimited number of machines. With the latter, you get a сustom-built application that fully integrates with and automates your processes.
Web automation use cases in telecommunications.
1. Network management
One of the challenging fields to tackle for telecom providers is potential demand, as an increasing number of rich content is regularly transferred among apps, devices, and users.
With increased traffic levels and the complexity of given networks, telecom network administration becomes challenging for service providers. It includes operating complex applications and recovering vast amounts of customer-related data.
Implementing web automation technology allows telecom providers to use automated solutions for dull tasks. That means network technicians can redirect their focus towards more complicated processes.
2. Invoice and processing purchases
Web automation is an excellent fit for the telecom industry, as multiple repeated organizational tasks take time away from more effective and fruitful ones.
By using software robots to handle regular maintenance work, monitor networks, keep backups, and spread emails, web automation software offers full automation no matter the complexity of the assignment. Moreover, it can be used in the telecom business to digitize bills and emails, assisting the employees in directing their attention to better revenue creation strategies.
3. Customer onboarding
Implementing web automation and automating client onboarding and off-boarding helps the telecom providers keep complete clarity on all clients and their information.
One of the use cases for web automation in telecommunications is when software bots automatically add clients whenever a new one joins and is simple to remove when they go. These bots help the telecom sector free time, decrease the risks of errors and reduce expenses.
4. Effective responses to partner queries
Most of the businesses in the telecom sector rely on external associates such as autonomous brokers to trade their services.
Software robots are entirely equipped to answer simple inquiries, understand emails, and redirect difficult questions to humans making the overall query resolution process much more straightforward. Further, web automation also helps in client service. It can automate call sharing to human operators to serve the client immediately to guarantee better work productivity, increased profits, and overall enhanced client service.
5. Processing sales
Web automation can seamlessly capture all the business process tasks made by the staff, thus minimizing the hand-operated efforts required in sales order processing. This can be accomplished by generating a well-structured workflow based on employees’ actions, which serves as a foundation for automated processes.
Further, telecom companies can plan each process step with the cost associated with its manual performance to know the steps that need automation to lead to the highest ROI. This kind of automation in telecom is an outstanding example of how it assists in managing large, unstructured datasets.
6. Data transformation
The industry depends on broad sets of data collected in different file formats. Software bots can assist in transforming all this data into a structured and consistent layout, with an ability to work with non-standard data.
7. Control expenses
Software robots can decrease operational and capital investments by managing strong data integrity and security, giving automated and regular reports, and maintaining software and hardware expenses. It is especially fitting for small businesses looking to profit from significantly reduced costs.
The telecom industry is basically a function of various processes that are time-consuming and repetitious but, at the same time, vital for unique service offerings.
Further, the efficiency of process results and high security is a must for telecom companies to increase their productivity and client service. And this is quite a challenging purpose because of the specific preconditions of task achievement, such as going through different systems to update them.
Web automation in telecom is an excellent way to overcome many of these difficulties and issues preventing the growth of telecom companies. The adaptability and ease of implementing automation allow a wide range of actions to be automated for telecom providers. Overall, web automation is the perfect fit for the telecommunications industry as it continues to develop on the global front.